Empowered Sales Leader Program

Through proven neuroscience-based mindset techniques and real-world strategies, the Empowered Sales Leader Program helps you become a more effective leader – both in your business and your life – turning challenges into opportunities and unlocking your full potential.

What Our Partners Are Saying

Professional Growth

The program holds you accountable to a professional vision with goals, action steps and time management techniques. Also this program identifies the power of positive self-awareness and self-talk so critical to success.

Troy Vanden Heuvel

Sales Manager, Informed Choice Insurance Agency

Consistent Results

Essential for mastering the skills needed to be a consistently successful sales leader.

Adrian Meneses

Insurance Broker, DBA Menses Insurance Solutions

Team Development

I will be encouraging all my agents to register for the program today.

Tonya Bell

Owner, Senior Care Insurance Solutions

What You'll Learn (And Why It Matters)

This program isn’t just about selling more – it’s about becoming a more effective, focused, and confident leader in every area of your life. Here’s what you’ll gain:

Master the CASA Mindset ™

Learn a powerful framework to improve Clarity, Action, Structure, and Accountability in your daily work. CASA isn’t just a mindset, it’s a system to help you stay focused, overcome distractions, and consistently move toward your goals.

Develop Emotional Intelligence

Build greater self-awareness and interpersonal skills to better understand your clients and yourself. Emotional intelligence is a competitive advantage – it helps you navigate objections, strengthen client loyalty, and lead with empathy.

Build Stronger Client Relationships

Shift from transactional selling to relationship-building. You’ll learn how to earn trust, communicate value clearly, and become the kind of advisor clients refer again and again.

Create and Execute Strategic Plans

Stop winging it. Start winning with a clear marketing and business strategy. From setting goals to building repeatable systems, you’ll walk away with tools that help you stay on track and scale your results.

Lead with Confidence

Whether you’re growing your book of business or building a team, this program gives you the mindset, systems, and communication tools to lead with clarity and confidence – especially in uncertain times.

Leadership Foundations

Discover how your core beliefs and emotional intelligence shape your sales leadership journey, setting the groundwork for transformative growth.

Performance Mindset

Transform your daily habits into powerful success rituals while developing unshakeable focus and resilience in high-pressure sales environments.

Strategic Excellence

Design your personalized roadmap to sales success through proven time management techniques and sustainable performance strategies.

Special Limited Time Offer!

Program Discount

50%

Now only $250
Discounted in partnership with JSA, normally $500

Use Offer Code

"FREEBOOK"

And receive a free copy of the book “The American Dream is a Mindset”

TAKE ACTION NOW

What Do I Get?

The Empowered Sales Leder Program is a self-paced, on-demand training designed to help you become a more confident, focused, and effective leader – both in business and in life.

What's Inside the Program?

Session I: Becoming an Empowered Sales Leader

Learn how to identify and shift limiting beliefs, build emotional intelligence, and lead with confidence in today’s changing marketplace.

Session II: Developing a Growth Mindset for Peak Performance

Build daily mindset routines, manage rejection, and master the CASA™ sales framework and modern marketing strategies.

Session III: Critical Actions for Long-Term Success

Build daily mindset routines, manage rejection, and master the CASA™ sales framework and modern marketing strategies.

Your Investment Includes

Comprehensive self-assessment tools

Interactive workbooks and planning guides

Growth Mindset framework resources

Marketing and sales strategy templates

Time management and productivity tools

“I'm excited to introduce this transformative initiative, that will help you develop into a more empowered sales leader”

Rick Harman

CEO, JSA

Developed by Bill Lombardo

30+ years selling and leadership training and development experience in the insurance industry.

Formerly led the Bankers Learning Network.

Executive coaching for all levels from managers to CEOs.

Recognized by Training Magazine as a top global training and development leader.

Author of "The American Dream is a Mindset" which outlines research and strategies used by the US Military and Fortune 500 companies to drive sales and leadership performance.

"Bill’s leadership and coaching helped transform our team dynamics. Within 6 months we became the fastest growing region, expanding from Dallas into Southern California and Arizona."

— Brandon Wilcox, Regional VP, AmeriLife

Frequently Asked Questions

The program is designed for busy professionals. Each video segment takes just 3-5 minutes, with implementation exercises you can integrate into your existing work schedule.

No. Whether you're a new agent looking to build your business or an experienced leader scaling your agency, the program provides strategies applicable to all career stages.

Many participants report implementing changes immediately after completing the first session, with measurable improvements in productivity within the first 30 days.

This program is specifically designed for insurance professionals, addressing the unique challenges of building client relationships, managing a book of business, and developing a high-performance in the insurance industry.

Have More Questions? Contact Us

Need help deciding if this program is right for you? Call us at 800-203-0433 or email [email protected]